Product Designer — Brand & Product

Rapptr Labs is a digital product agency based in New York City that has spent the past 15 years designing and building mobile and web products for consumer, B2B, and enterprise clients.

Its portfolio includes more than 50 launched products, two Google Play Apps of the Year, and applications used by more than 10 million people each month.

The team is now evolving its design practice around AI-assisted workflows while putting greater emphasis on the creative skills that remain distinctly human: original visual thinking, brand development, art direction, and strong design judgment.

About the Role

Rapptr Labs is looking for a Product Designer with a strong foundation in graphic and brand design.

This isn't a role focused solely on producing UI screens. You'll be expected to develop original visual ideas from the ground up — including identities, logos, graphics, and visual systems — and carry that thinking into polished digital products across mobile and web.

AI is an important part of the team's workflow. You'll use AI-powered design and image-generation tools to accelerate more routine interface work, giving you more time to focus on creative direction, visual quality, and the elements that make a product distinctive.

You'll work directly with clients, engineers, and the wider product team from early concepts through implementation.

The position is remote and part-time, with the potential for hours to increase as projects grow.

What You'll Do

• Develop original brand identities, logos, and visual systems for client projects and Rapptr Labs.
• Create custom graphics, illustrations, and visual concepts that give products a distinctive personality.
• Use AI-powered design and image tools to accelerate UI production while maintaining a high level of quality.
• Design high-fidelity product experiences across iOS, Android, and web.
• Take ideas from initial visual concepts through polished, implementation-ready designs.
• Work closely with engineers to ensure the final product reflects the intended design.
• Present concepts and design decisions directly to clients and use feedback to refine the work.
• Build, maintain, and evolve design systems and component libraries.

What They're Looking For

A strong portfolio is particularly important for this position. Rapptr wants to see original visual and brand work rather than a collection consisting only of interface screens.

You should bring:

• Strong graphic design skills across typography, colour, composition, and visual hierarchy.
• Experience creating logos, identities, brand systems, and custom graphics from scratch.
• Solid product design experience across responsive web and mobile applications.
• Strong Figma skills.
• Fluency with AI design and image-generation tools, together with good judgment about where and how to use them.
• The ability to translate a visual direction into a coherent digital product experience.
• Strong communication and presentation skills for working directly with clients.
• Availability during core US business hours.

Nice to Have

Experience in any of the following would be valuable:

• Motion design and animation.
• 3D or generative art.
• Owning brand projects from strategy through execution.
• Designing around React Native or Flutter constraints.
• Agency or consulting environments.
• User research and usability testing.

What Rapptr Labs Offers

• Competitive compensation.
• Remote working.
• Flexible part-time hours.
• A role where brand, visual craft, and creative experimentation are central to the work.
• Direct collaboration with experienced engineers and product managers.
• The opportunity for the scope and hours of the role to grow over time.

Before You Apply

This role is particularly suited to designers who can show both product design and original visual/brand work. Make sure your portfolio demonstrates how you develop ideas from a blank canvas rather than showing only finished UI screens.

Build the AI skills product teams are asking for

This role specifically calls for designers who can use AI design and image-generation tools as part of a real product workflow.

If you want to build stronger practical skills around designing with AI, prototyping AI-powered experiences, and incorporating AI into your design process, explore the AI Product Design Certification.

Explore the AI Product Design Certification [Designlab affiliate link]